How BrushBoarding Helped Adrenalin Rush Increase Revenue by 9.6%
Since installing the BrushBoarding Ramp in July 2024, Adrenalin Rush, an activity park in Connecticut, USA, has seen a significant and sustained improvement in business performance.
“Since installing the BrushBoarding Ramp in July 2024, we have seen a sustained revenue increase of 9.6% on average to date.”
That’s the experience of Chuck Elrick, Owner of Adrenalin Rush, after introducing BrushBoarding to the venue.
Before BrushBoarding was installed, revenue growth at the park had remained relatively flat. Since adding the ramp, however, Chuck says the business has achieved a sustained average revenue increase of 9.6%, with more guests engaging with the experience month after month.
More Guests. More Engagement. More Exposure.
The financial results are only part of the story.
BrushBoarding has also created a major social media opportunity for Adrenalin Rush. Content featuring the ramp has generated:
- 9.6% sustained average revenue increase
- 15+ million social media views
- 96,000 likes
This additional online exposure has helped the park reach new audiences while giving existing guests something exciting to experience, record and share.
For Chuck, the combination of revenue growth, increased guest participation and social media visibility has made BrushBoarding a valuable addition to the business.
“Month after month, more guests engage with the ramp, further driving revenue growth.”
A New Experience That Keeps People Coming Back
BrushBoarding gives guests something genuinely different to try.
It combines a physical, social and competitive experience, challenging riders to improve their balance, coordination and technique.
Unlike activities that can feel repetitive after a few attempts, BrushBoarding gives riders the opportunity to continually improve. Guests can develop new skills, compete with friends and challenge themselves to perform better each time they ride.
That creates a natural reason to return.
For venues like Adrenalin Rush, BrushBoarding becomes more than simply another attraction. It creates an experience that gets people involved, talking, competing and sharing.
Turning Guest Experience Into Business Growth
Chuck’s results demonstrate what can happen when a venue gives customers something genuinely different to experience.
With a 9.6% sustained average increase in revenue, more than 15 million social media views and 96,000 likes, BrushBoarding is showing its potential as a unique interactive attraction for modern activity parks and entertainment venues.
It can help venues create stronger guest engagement while also generating the kind of visual, shareable moments that perform naturally across social media.
Could BrushBoarding Be Your Next Big Move?
If you’re looking to introduce a new attraction that encourages repeat visits, increases guest participation and creates powerful social media content, BrushBoarding could be the next addition to your venue.
Discover how BrushBoarding can work for your business and bring a completely new experience to your guests.